---
title: How to get new customers for your small business. | Ballyhoo Ai Advantage
description: How to get new customers for your small business.
image: https://www.ballyhooaiadvantage.com/hubfs/BAI-website/blog/how-to-get-new-customers-for-your-small-business-cover.webp
---

[Skip to content](https://www.ballyhooaiadvantage.com/blog/how-to-get-new-customers-for-your-small-business#content)

[Client login](https://www.ballyhooaiadvantage.com/client-login) [Take the 2-minute quiz](https://www.ballyhooaiadvantage.com/quiz)

[BallyhooAi Advantage , home](https://www.ballyhooaiadvantage.com/)

- Applied Ai
  
  Services
  
    - [Your Ai RoadmapWhere Ai belongs in your business, and how to put it there; no two are alike](https://www.ballyhooaiadvantage.com/ai/roadmap)
    - [Brand BuilderA digital version of you makes videos on your services and industry every month, delivered to you](https://www.ballyhooaiadvantage.com/ai/brand-builder)
    - [Social Media AutomationPosts made and posted for you, with inquiries tracked](https://www.ballyhooaiadvantage.com/ai/social-media)

  Learn
  
    - [OverviewWho it is for and the three services](https://www.ballyhooaiadvantage.com/ai)
    - [How it worksA roadmap for your business, implemented by you or by us](https://www.ballyhooaiadvantage.com/ai/how-it-works)
    - [Two-minute quizFive questions: where would Ai start in your business?](https://www.ballyhooaiadvantage.com/quiz)
    - [Businesses we work withInsurance, financial services, real estate, mortgage, home services, trades, and any business that sells by quote](https://www.ballyhooaiadvantage.com/businesses-we-work-with)
- Marketing Services
  
    - [Services overviewMarketing services and fractional CMO work](https://www.ballyhooaiadvantage.com/marketing)
    - [Reputation ManagementMore reviews, monitored and answered](https://www.ballyhooaiadvantage.com/marketing/reputation-management)
    - [Marketing CoachCoaching for your junior marketer](https://www.ballyhooaiadvantage.com/marketing/marketing-coach)
- [Results](https://www.ballyhooaiadvantage.com/results)
- Resources
  
    - [Missed Follow-Up CalculatorWhat your follow-up is worth](https://www.ballyhooaiadvantage.com/missed-follow-up-calculator)
    - [Admin Time CalculatorWhat sales and marketing admin costs a year](https://www.ballyhooaiadvantage.com/admin-time-calculator)
    - [Beginner's Guide to CRMWhat a CRM is and which features matter](https://www.ballyhooaiadvantage.com/resources/crm-guide)
    - [Blog22 posts since 2018](https://www.ballyhooaiadvantage.com/blog)
- [About](https://www.ballyhooaiadvantage.com/about)
- [Contact](https://www.ballyhooaiadvantage.com/contact)

[Book a free call](https://www.ballyhooaiadvantage.com/book?src=header)

[BallyhooAi Advantage , home](https://www.ballyhooaiadvantage.com/)

Applied Ai

- [Overview](https://www.ballyhooaiadvantage.com/ai)
- [Your Ai Roadmap](https://www.ballyhooaiadvantage.com/ai/roadmap)
- [Brand Builder](https://www.ballyhooaiadvantage.com/ai/brand-builder)
- [Social Media Automation](https://www.ballyhooaiadvantage.com/ai/social-media)
- [How it works](https://www.ballyhooaiadvantage.com/ai/how-it-works)
- [Two-minute quiz](https://www.ballyhooaiadvantage.com/quiz)
- [Businesses we work with](https://www.ballyhooaiadvantage.com/businesses-we-work-with)

Marketing Services

- [Services overview](https://www.ballyhooaiadvantage.com/marketing)
- [Reputation Management](https://www.ballyhooaiadvantage.com/marketing/reputation-management)
- [Marketing Coach](https://www.ballyhooaiadvantage.com/marketing/marketing-coach)

- [Results](https://www.ballyhooaiadvantage.com/results)

Resources

- [Missed Follow-Up Calculator](https://www.ballyhooaiadvantage.com/missed-follow-up-calculator)
- [Admin Time Calculator](https://www.ballyhooaiadvantage.com/admin-time-calculator)
- [Beginner's Guide to CRM](https://www.ballyhooaiadvantage.com/resources/crm-guide)
- [Blog](https://www.ballyhooaiadvantage.com/blog)

- [About](https://www.ballyhooaiadvantage.com/about)

- [Contact](https://www.ballyhooaiadvantage.com/contact)

[Book a free call](https://www.ballyhooaiadvantage.com/book?src=header-drawer) [Take the 2-minute quiz](https://www.ballyhooaiadvantage.com/quiz)

<https://www.linkedin.com/company/ballyhoo-marketing-advantage/> <https://www.facebook.com/BallyhooMarketingAdvantage/> <https://twitter.com/Ballyhoo_>

1. [Home](https://www.ballyhooaiadvantage.com/)
2. [Blog](https://www.ballyhooaiadvantage.com/blog)
3. How to get new customers for your small business.

Blog

# How to get new customers for your small business.

Ballyhoo team · June 1, 2018 · 2-minute read

![How to get new customers for your small business.](https://www.ballyhooaiadvantage.com/hs-fs/hubfs/BAI-website/blog/how-to-get-new-customers-for-your-small-business-cover.webp?width=800&height=450&name=how-to-get-new-customers-for-your-small-business-cover.webp)

So, you took the plunge and started your very own small business. You have filed all the necessary documents, set up tax collection, created a small business entity to protect your personal assets, found a location, and maybe even hired a few employees. Now you need customers and lots of them. Perhaps you have joined your local chamber of commerce, taken out a few print ads, and printed up some postcards, but you’re still not getting the volume of customers that you had envisioned. Maybe you don’t have a web presence, or you do, but no one can find it.

Having a web presence and getting found are both critical, as an impressive 72% of all people who performed a local search ended up frequenting a store that was within five miles of them. Does your business have a social media presence on more than one channel? According to Statista, 70% of U.S. residents use at least one social networking site, and more than 50% use two or more. And speaking of social media use, [90% of Millennials now use social media, while 35% of people over 65 do](https://www.pewresearch.org/short-reads/2022/01/13/share-of-those-65-and-older-who-are-tech-users-has-grown-in-the-past-decade/).

So, while having a website is important and a good start, getting found online is even more important, as is interacting with your customers or potential customers where they can be found engaging online. Search Engine Optimization will help consumers find you online, and active social profiles will help you engage with them where they spend their time online.

Getting customers isn’t always easy (unless you are Starbucks), but getting help is. Ballyhoo Ai Advantage can review your current marketing strategy and make recommendations on how to get started on acquiring new customers and keeping your relationship strong with existing customers. We offer affordable marketing consulting services for small businesses. Check out some of our services [here.](https://www.ballyhooaiadvantage.com/marketing)

Run your own numbers through [the Missed Follow-Up Calculator](https://www.ballyhooaiadvantage.com/missed-follow-up-calculator). It shows what a better close rate would be worth on your numbers.

**Ballyhoo team**

## The Missed Follow-Up Calculator

Enter your monthly leads, close rate, average sale and gross margin. The calculator shows the gross profit that depends on your follow-up and what a 10%, 15% or 25% better close rate would be worth on your numbers.

[Run the calculator](https://www.ballyhooaiadvantage.com/missed-follow-up-calculator?src=blog-post)

## Get new posts by email

## More from the blog

![New Email Authentication Requirements from Google and Microsoft](https://www.ballyhooaiadvantage.com/hs-fs/hubfs/BAI-website/blog/new-email-authentication-requirements-from-google-and-micros-cover.webp?width=800&height=450&name=new-email-authentication-requirements-from-google-and-micros-cover.webp)

### [New Email Authentication Requirements from Google and Microsoft](https://www.ballyhooaiadvantage.com/blog/new-email-authentication-requirements-from-google-and-microsoft)

March 5, 2024 · Ballyhoo team

Discover how Google's and Microsoft's latest email authentication policies impact your marketing strategy and ensure your emails are being delivered.

![Marketers Can Expect to See Higher Bounce Rates this Holiday Season](https://www.ballyhooaiadvantage.com/hs-fs/hubfs/BAI-website/blog/marketers-can-expect-to-see-higher-bounce-rates-this-holiday-cover.webp?width=800&height=450&name=marketers-can-expect-to-see-higher-bounce-rates-this-holiday-cover.webp)

### [Marketers Can Expect to See Higher Bounce Rates this Holiday Season](https://www.ballyhooaiadvantage.com/blog/marketers-can-expect-to-see-higher-bounce-rates-this-holiday-season)

December 1, 2023 · Ballyhoo team

Due to a new Google Gmail policy, email senders may see a higher bounce rate, complicating holiday marketing campaigns and possibly hurting your email domain health.

![How to Overcome Marketing Conversion Fatigue](https://www.ballyhooaiadvantage.com/hs-fs/hubfs/BAI-website/blog/how-to-overcome-marketing-conversion-fatigue-cover.webp?width=800&height=450&name=how-to-overcome-marketing-conversion-fatigue-cover.webp)

### [How to Overcome Marketing Conversion Fatigue](https://www.ballyhooaiadvantage.com/blog/how-to-overcome-marketing-conversion-fatigue)

February 4, 2023 · Ballyhoo team

Marketing fatigue can lead to poor conversions and retention. These six tactics can help you combat marketing fatigue and achieve your campaign goals.

Ai services

- [Overview](https://www.ballyhooaiadvantage.com/ai)
- [Your Ai Roadmap](https://www.ballyhooaiadvantage.com/ai/roadmap)
- [Brand Builder](https://www.ballyhooaiadvantage.com/ai/brand-builder)
- [Social Media Automation](https://www.ballyhooaiadvantage.com/ai/social-media)
- [How it works](https://www.ballyhooaiadvantage.com/ai/how-it-works)
- [Two-minute quiz](https://www.ballyhooaiadvantage.com/quiz)
- [Missed Follow-Up Calculator](https://www.ballyhooaiadvantage.com/missed-follow-up-calculator)
- [Admin Time Calculator](https://www.ballyhooaiadvantage.com/admin-time-calculator)
- [Businesses we work with](https://www.ballyhooaiadvantage.com/businesses-we-work-with)

Marketing services

- [Services](https://www.ballyhooaiadvantage.com/marketing)
- [Reputation Management](https://www.ballyhooaiadvantage.com/marketing/reputation-management)
- [Marketing Coach](https://www.ballyhooaiadvantage.com/marketing/marketing-coach)

Company

- [Results](https://www.ballyhooaiadvantage.com/results)
- [Golden Eagle case study](https://www.ballyhooaiadvantage.com/results/golden-eagle-insurance)
- [About](https://www.ballyhooaiadvantage.com/about)
- [Contact](https://www.ballyhooaiadvantage.com/contact)
- [Book a free call](https://www.ballyhooaiadvantage.com/book?src=footer)
- [Client login](https://www.ballyhooaiadvantage.com/client-login)
- [Privacy](https://www.ballyhooaiadvantage.com/privacy)

Resources

- [Missed Follow-Up Calculator](https://www.ballyhooaiadvantage.com/missed-follow-up-calculator)
- [Admin Time Calculator](https://www.ballyhooaiadvantage.com/admin-time-calculator)
- [Beginner's Guide to CRM](https://www.ballyhooaiadvantage.com/resources/crm-guide)
- [Blog](https://www.ballyhooaiadvantage.com/blog)

Ballyhoo Ai Advantage

Ballyhoo Ai Advantage · Columbus, Ohio · serving the US by phone, video and screen share

<https://www.linkedin.com/company/ballyhoo-marketing-advantage/> <https://www.facebook.com/BallyhooMarketingAdvantage/> <https://twitter.com/Ballyhoo_>

- ![HubSpot Silver Partner](https://www.ballyhooaiadvantage.com/hs-fs/hubfs/raw_assets/public/bai-ballyhoo-theme/images/badges/badge-hubspot-silver.png?width=125&height=87&name=badge-hubspot-silver.png)

© 2026 Ballyhoo Marketing Advantage, LLC [Privacy](https://www.ballyhooaiadvantage.com/privacy)[Accessibility](https://www.ballyhooaiadvantage.com/privacy#accessibility)[Client login](https://www.ballyhooaiadvantage.com/client-login)

[Book a free call](https://www.ballyhooaiadvantage.com/book?src=blog-how-to-get-new-customers-for-your-small-business-sticky)

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.ballyhooaiadvantage.com/#organization",
  "@type" : "ProfessionalService",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "US",
    "addressLocality" : "Columbus",
    "addressRegion" : "OH"
  },
  "alternateName" : "Ballyhoo Marketing Advantage",
  "areaServed" : {
    "@type" : "Country",
    "name" : "United States"
  },
  "description" : "Ai audits, Ai roadmaps, Brand Builder video and marketing services for small businesses. Based in Columbus, Ohio; serving the US by phone, video and screen share.",
  "founder" : {
    "@type" : "Person",
    "name" : "Anne Blaha"
  },
  "image" : "https://www.ballyhooaiadvantage.com//247594385.fs1.hubspotusercontent-na2.net/hubfs/247594385/raw_assets/public/bai-ballyhoo-theme/images/photos/columbus-skyline.jpg",
  "knowsAbout" : [ "Ai automation for small business", "Ai audits", "CRM automation", "HubSpot", "Marketing strategy", "Video marketing" ],
  "logo" : "https://www.ballyhooaiadvantage.com//247594385.fs1.hubspotusercontent-na2.net/hubfs/247594385/raw_assets/public/bai-ballyhoo-theme/images/apple-touch-icon.png",
  "name" : "Ballyhoo Ai Advantage",
  "sameAs" : [ "https://www.linkedin.com/company/ballyhoo-marketing-advantage/", "https://www.facebook.com/BallyhooMarketingAdvantage/", "https://twitter.com/Ballyhoo_" ],
  "url" : "https://www.ballyhooaiadvantage.com/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.ballyhooaiadvantage.com/#website",
  "@type" : "WebSite",
  "inLanguage" : "en-US",
  "name" : "Ballyhoo Ai Advantage",
  "publisher" : {
    "@id" : "https://www.ballyhooaiadvantage.com/#organization"
  },
  "url" : "https://www.ballyhooaiadvantage.com/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Ballyhoo team",
    "url" : "https://www.ballyhooaiadvantage.com/blog/author/ballyhoo-team"
  },
  "dateModified" : "2026-10-14T20:46:34.968Z",
  "datePublished" : "2018-06-01T14:00:00.000Z",
  "headline" : "How to get new customers for your small business. | Ballyhoo Ai Advantage",
  "image" : [ "https://www.ballyhooaiadvantage.com/hubfs/BAI-website/blog/how-to-get-new-customers-for-your-small-business-cover.webp" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.ballyhooaiadvantage.com/blog/how-to-get-new-customers-for-your-small-business",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject"
    }
  }
}
```